Marking Criteria - Jacobs Essay

Persuasive genre		Score 1-5
Audience	The writer’s capacity to orient, engage and persuade the reader	4
Text structure	The organisation of the structural components of a persuasive text (introduction, body and conclusion) into an appropriate and effective text structure	2
Ideas	The selection, relevance and elaboration of ideas for a persuasive argument	4
Persuasive devices	The use of a range of persuasive devices to enhance the writer’s position and persuade the reader	3
Vocabulary	The range and precision of contextually appropriate language choices	3
Cohesion	The control of multiple threads and relationships across the text, achieved through the use of grammatical elements (referring words, text connectives, conjunctions) and lexical elements (substitutions, repetitions, word associations)	2
Paragraphing	The segmenting of text into paragraphs that assists the reader to follow the line of argument	5
Sentence structure	The production of grammatically correct, structurally sound and meaningful sentences	4
Punctuation	The use of correct and appropriate punctuation to aid the reading of the text	4
Spelling	The accuracy of spelling and the difficulty of the words used	3
TOTAL		34   /50